#1 Professional Digital Marketing Course in Meerut – BeGrids Skills

BeGrids Skills offers the #1 professional digital marketing course in Meerut, covering SEO, SMO, Google Ads, social media marketing, and performance-driven strategies. With hands-on training, live projects, and expert mentors, we help students and professionals build job-ready skills and achieve real digital growth.

Apply Now

Anyone eager to build new skills and grow their career.

Students pursuing graduation or post-graduation

Working professionals seeking upskilling

Business owners and entrepreneurs

Freelancers looking to expand digital skills

This course suits those who love to learn and are willing to make the next move in their career growth. If you are a student, a beginner, or a working professional, then certainly you will get the practical knowledge plus the skills that are in demand in the industry and that can help you to be noticed or recognized in the job market that is very competitive nowadays. It aims to give the learners the power to enhance their skills, discover new paths, and create a solid base for the future career development.

Curriculum of Digital Marketing Course

Enroll now
Introduction to Digital Marketing
  • What is Digital Marketing?
  • Traditional vs. Digital Marketing
  • Understanding the Customer Journey
  • Key Channels: SEO, SEM, SMM, Email, and Content
  • Overview of Marketing Funnels (TOFU, MOFU, BOFU)
Project Case Study
Website Planning & WordPress Setup
  • Importance of Websites in Digital Marketing
  • Choosing Domain & Hosting
  • Introduction to WordPress for Marketers
  • Installing Themes & Essential Plugins
  • Landing Page Design Basics
Project Case Study
Search Engine Optimization (SEO)
  • SEO Basics and How Search Engines Work
  • Keyword Research Techniques (Google Keyword Planner, Ubersuggest)
  • On-Page SEO Optimization
  • Technical SEO (XML Sitemap, Robots.txt, Canonical URLs)
  • Off-Page SEO & Link Building Strategies
  • Google Search Console & Analytics Integration
Project Case Study
Google Ads (Search Engine Marketing - SEM)
  • Introduction to PPC Advertising
  • Google Ads Interface & Account Setup
  • Campaign Types: Search, Display, Video, and Shopping Ads
  • eyword Match Types & Bidding Strategies
  • Ad Copywriting Best Practices
  • Conversion Tracking and Optimization
Project Case Study
Social Media Marketing (SMM)
  • Overview of Major Platforms: Facebook, Instagram, LinkedIn, Twitter, YouTube
  • Creating Business Pages & Optimizing Profiles
  • Content Planning & Social Calendar Creation
  • Paid Campaigns on Meta (Facebook + Instagram Ads Manager)
  • Audience Targeting and Remarketing
  • Influencer Marketing & Brand Collaborations
Project Case Study
Content Marketing
  • Content Strategy & Brand Storytelling
  • Copywriting Techniques for Web & Ads
  • Blogging and SEO Writing
  • Visual Content (Canva & AI Tools for Creatives)
  • Content Distribution Channels
Project Case Study
Email Marketing & Automation
  • Introduction to Email Marketing
  • Building Email Lists (Ethical List Building)
  • Designing Campaigns using Mailchimp / ConvertKit
  • Drip Campaigns and Automation Flows
  • Measuring Open & Click Rates
Project Case Study
Analytics & Conversion Tracking
  • Google Analytics 4 (GA4) Overview
  • Key Metrics: CTR, CPC, CPA, ROI, Bounce Rate
  • Setting up Goals, Funnels & Events
  • UTM Tagging & Campaign Tracking
  • Data-Driven Decision Making
Project Case Study
Social Media Tools & Management
  • Scheduling Tools: Buffer, Hootsuite, Meta Business Suite
  • Competitor Research & Social Listening Tools
  • Canva & AI Tools for Quick Designs
  • Creating Monthly Social Media Reports
Project Case Study
E-commerce & Affiliate Marketing
  • Introduction to eCommerce & Product Marketing
  • Setting up WooCommerce / Shopify Overview
  • Affiliate Marketing Networks & Programs
  • Influencer & Affiliate Strategies
Project Case Study
Online Reputation Management (ORM)
  • Understanding ORM & Brand Image
  • Handling Negative Feedback
  • Google My Business Optimization
  • Generating & Managing Reviews
Project Case Study
Digital Marketing Strategy & Career Growth
  • Integrated Digital Marketing Strategy (SEO + SEM + SMM)
  • Budget Planning & Campaign Mapping
  • Freelancing & Portfolio Building
  • Interview & Resume Tips for Digital Marketers
  • Certification Guidance (Google, HubSpot, Meta)
Project Case Study

Tools you will learn

Apply Now

Be in the spotlight by getting certified!

Industry-Recognized Certificate
Earn a certificate valued by top companies.
Stand Out in Job Market
Fortify Your Profile to Increase Credibility
Your Passport to Career Growth
Access Well-Paying Web Developer positions

Earn a Certificate

Get the right professional certificate program for you.

Apply Now

Best Rated Courses

Enroll now in the most popular and best rated courses.

View Courses

Begrids Skills Latest News

Want to read more? Go here
Best Digital Marketing Institute in Meerut
Best Digital Marketing Institute in Meerut

Introduction to Digital Marketing Institute in Meerut Digital marketing is no longer a buzzword—it’s a necessity. Whether it’s a small shop in Meerut or a global brand, everyone wants visibility online. And guess what? Meerut is quickly catching up with this digital wave. With businesses shifting online and startups popping up, the demand for skilled… Continue reading Best Digital Marketing Institute in Meerut

January 29, 2026
100 Interview Questions & Answers for AI-Based Digital Marketing (2026 Career)

1. What is AI-based digital marketing? AI-based digital marketing uses artificial intelligence tools to automate, optimize, and personalize marketing campaigns across digital channels. 2. How is AI transforming marketing in 2026? AI enables hyper-personalization, predictive analytics, automated insights, voice-search optimization, and real-time decision-making. 3. What is the difference between traditional digital marketing and AI marketing?… Continue reading 100 Interview Questions & Answers for AI-Based Digital Marketing (2026 Career)

December 10, 2025
Best SEO Tips for 2026
Best SEO Tips for 2026: The Ultimate Guide to Ranking Higher in the AI Search Era

Best SEO Tips for 2026 SEO is evolving faster than ever. As we enter 2026, search engines are becoming smarter, AI-driven, and more focused on user satisfaction than traditional ranking signals. If you want to stay ahead of your competitors, you need to understand what truly matters in the AI-first search era. This article covers… Continue reading Best SEO Tips for 2026: The Ultimate Guide to Ranking Higher in the AI Search Era

December 4, 2025
Apply Now